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How to read PageSpeed Insights (without the noise)

PageSpeed Insights throws a lot at you. This guide explains which metrics matter for real users, what you can ignore, and what to do next.

What PageSpeed Insights actually does

PageSpeed Insights runs Google’s Lighthouse tool and shows you a performance report. It simulates loading your page on a device and network, then scores and lists opportunities and diagnostics Source 1 .

The score is useful as a rough health check, but it is not a goal in itself. What matters is whether real users get a fast, stable experience Source 7 .

Which numbers to focus on

Lighthouse reports Core Web Vitals and other metrics. For most small sites, these are the ones that map to what people feel Source 2 .

Largest Contentful Paint (LCP)

LCP measures when the main content (e.g. hero image or big block of text) appears on screen Source 3 .

Common causes of bad LCP: huge images, slow server, render-blocking CSS or JavaScript, heavy third-party scripts.

Interaction to Next Paint (INP)

INP measures how quickly the page responds to taps and clicks Source 4 .

Common causes: too much JavaScript running on interaction, heavy scripts blocking the main thread.

Cumulative Layout Shift (CLS)

CLS measures how much the layout jumps while the page loads Source 5 .

Common causes: images or ads without dimensions, fonts loading and shifting text, content injected above existing content.

What to treat as background noise

What to do with the results

  1. Pick key pages: Homepage, main service or product pages, and any high-traffic or high-conversion pages.
  2. Run PageSpeed Insights on mobile: Use the mobile report; that is where most issues show up and where Google’s index is biased.
  3. Note the three numbers: LCP, INP, CLS. If any are in the “Needs work” band, that is your priority.
  4. Use the opportunities list: Focus on “Reduce unused JavaScript”, “Properly size images”, “Reduce render-blocking resources” if they appear and map to your worst metric.
  5. Fix, then re-test: Make one or two changes, then run the test again. Do not chase a perfect score; chase “good” on the metrics that affect real users.

For more on what “fast” means and how to measure it, see fast websites: what fast means in 2026 and Core Web Vitals for business owners.

Summary

Use PageSpeed Insights to see how your key pages perform on LCP, INP, and CLS. Ignore the noise: one score and every minor suggestion. Prioritise fixes that improve those three metrics, then check real-user data in Search Console when you can.

Sources

  1. [1] Google. Lighthouse performance scoring. Published: . View source Back to article
  2. [2] web.dev. Web Vitals. View source Back to article
  3. [3] web.dev. Largest Contentful Paint (LCP). View source Back to article
  4. [4] web.dev. Interaction to Next Paint (INP). View source Back to article
  5. [5] web.dev. Cumulative Layout Shift (CLS). View source Back to article
  6. [6] Google. Chrome UX Report. Published: . View source Back to article
  7. [7] web.dev. Why does speed matter?. Published: . View source Back to article

Availability

Next full project start: March 2026.
Small jobs: 3 to 7 days. Capacity: up to 14 hours per week.