Don't just outrun your competitors. Lap them.

Did you know a fast website keeps visitors happy and helps with search rankings? I'll optimise your site for speed and efficiency, giving your users what they want. Faster.

Get in touch Get your free Site Score

Website performance testing and audits

Tier

Basics

From £499

Get the info on the basics.

Coverage Top 3 pages
Checks Lighthouse mobile and desktop. Core Web Vitals review. Page weight and request review. Third party script list. Image and font checks.
What you get Summary report. Top issues in priority order. Expected impact. Next steps plan.
Support 30 minute review call

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Tier

Deep audit

From £1,499

More information to get you into your stride.

Coverage Up to 7 pages
Checks Everything in Baseline. Waterfall review. Render blocking work. Caching review. Script execution and long tasks review. Layout shift sources.
What you get Report. Prioritised backlog with effort and impact notes. Clear owner notes for developers and content editors.
Support 60 minute review call

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Tier

Audit plus fix sprint

From £2,499

Outrun your competition.

Coverage Up to 15 pages
Audit Everything in 'Deep audit', across more templates and content types.
Fix sprint One day of implementation work on the highest impact issues.
Evidence Before and after results for the pages worked on.
Support 60 minute review call

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What good looks like

These targets match Google's “good” thresholds.

Largest Contentful Paint (LCP)
2.5 seconds or less
Interaction to Next Paint (INP)
200 milliseconds or less
Cumulative Layout Shift (CLS)
0.1 or less

Google's Core Web Vitals (CWV) are crucial for search rankings, measuring speed, interactivity, and stability. Failing to meet these can lower your rankings, making it harder for customers to find you. A slow website frustrates visitors, leading them to competitors. By enhancing performance, we'll keep your audience engaged, encourage exploration, and boost your bottom line.

Who this suits

You have slow LCP, high INP, or layout shift issues on real devices, not only in synthetic scores
You want a prioritised audit, a fix sprint, or both, with clear before and after evidence
You can give access to staging or production, and a contact for approvals when changes need shipping

Who this does not suit

You want guaranteed rankings without content, structure, or technical work elsewhere on the site
You cannot grant access or time to validate fixes on real templates and journeys

What I check

Core Web Vitals causes
Images, fonts, JavaScript, layout shifts, and render blocking work
Page weight and requests
Heavy assets, duplicate downloads, and wasted requests
Third party scripts
Tag Manager, tracking, chat, and widgets. See third-party scripts and when to say no.
Caching and delivery
Cache headers, CDN behaviour, and asset versioning
JavaScript execution
Long tasks, main thread contention, and unused code

Fix sprints

Use a fix sprint after an audit, or book one for a single high impact issue.

Half day fix sprint
3 to 5 hours: £329
Full day fix sprint
6 to 8 hours: £649
Two week performance sprint
40 hours: £2,799

Ask about a fix sprint

Common fixes I ship

Image conversions to WebP or AVIF. Correct sizing. Width and height set. See image and video performance.
Lazy loading for off screen images. Fetch priority for key images.
Font trimming. WOFF2 only. Preload only what matters. See fonts without regret.
Script trimming. Delay third party scripts. Split bundles where it helps. See third-party scripts and when to say no.
CSS delivery tweaks. Remove unused CSS. Reduce render blocking work.
Cache rules and CDN setup. Improve repeat visits.
Layout shift fixes. Reserve space. Stabilise dynamic content.

Real results

98.5%

smaller

Halifax Digital Festival

Speakers page overall size
87.9%

reduction

Flare Insight

Page weight reduction
99%

smaller

Burntwood Canine Hydrotherapy

Gallery page overall size
77.2%

reduction

WGRA

Page weight reduction

I've worked with

Frasers Group
BBC (British Broadcasting Corporation)
Channel 4
AND Digital
BR (British Telecom)
NTS (National Trust for Scotland)
Plusnet
Yorkshire Water
The University of Sheffield
Film4 Productions
XJTLU (Xi'an Jiaotong-Liverpool University)
Lloyds Banking Group
Department for Education
Freemans Grattan Holdings
Department for Work and Pensions

25+

Years experience
50+

Clients served
150+

Projects completed

What I need from you

A URL list and your top journeys
Access to analytics, if you have it
Test logins for gated areas or staging
A contact for dev or platform access, if fixes need it

Optimising performance isn't just about speed; it's about delivering a seamless experience that builds trust. Let's make your website faster and more efficient, giving you an online edge.

Quick answer: what performance work changes

Performance work removes bottlenecks that slow down real journeys. You get faster rendering, stronger Core Web Vitals, and a site that feels reliable on everyday devices and connections.

Evidence and benchmarks

Core Web Vitals thresholds are fixed and measurable: LCP 2.5s or less, INP 200ms or less, CLS 0.1 or less. Source: web.dev Core Web Vitals.
Large payload reductions are achievable: Burntwood Canine Hydrotherapy gallery page reduced from 313,310KB to 751KB (99% smaller). See Burntwood case study.
Consistent gains across multiple projects: Flare Insight page weight reduced from 2,400KB to 291KB (87.9% reduction). See Flare Insight case study.

Want the full terms?

Here's everything laid out clearly: Performance Service Terms & Conditions.

FAQs

What does a performance audit include?

A baseline report, page weight and request review, Core Web Vitals checks, and a prioritised list of fixes with expected impact.

Do you check Core Web Vitals?

Yes. I review LCP, INP, and CLS, plus the real causes behind them such as images, fonts, JavaScript, and layout shifts.

Can you speed up an existing site without a rebuild?

Often, yes. If the foundations are decent, targeted fixes can deliver large gains without changing the design.

What do you need access to?

A URL list, key user journeys, and analytics access if available. For staging or gated areas, I need test logins.

How long does performance work take?

It depends on the causes. Image and font work can be quick. Large JavaScript and platform constraints take longer.

Will speed improvements help SEO?

It helps where speed blocks good user experience. Performance supports rankings and conversions, but content and relevance still lead.

Do you provide before and after evidence?

Yes. You get baseline results and updated results after changes, so progress is clear and measurable.

What kind of fixes do you usually make?

Image optimisation, caching, reducing JavaScript, improving font loading, trimming third party scripts, and fixing layout instability.

Areas I work in

Book a performance audit

Send your priority URLs, any deadlines (for example a campaign launch), and whether you need a quick scan or a full technical audit so scope and tier can be confirmed before work starts.

What's your site score?

I check your website’s performance, accessibility, UX, and content - and you'll get a no-fluff score out of 100 and a short, honest report, as well as 3 simple ways to make it better.

Free, no obligation. Just real insight.

Get your free Site Score