Articles: websites

Redesign vs refresh: when to rebrand vs when to tidy

A decision guide for redesign vs refresh: when to rebrand completely versus when to tidy and improve what you have, covering cost, time, and outcomes.

strategyplanningwebsites

8 minute read time / 963 words

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Website rebuild vs fix what you have. A decision guide

A scoring rubric and decision tree to help you choose between improving your current site or rebuilding it from the ground up.

strategywebsitesplanning

6 minute read time / 760 words

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