“Doing SEO” without a diagnosis usually means busywork. I start with evidence from Search Console and the site itself, then prioritise fixes that move commercial queries—not vanity activities.
Typical root causes
- Technical blockers: indexing, canonicalisation, sitemaps, render issues, poor Core Web Vitals.
- Thin or duplicated content that does not answer real searches.
- Intent mismatch: informational content with no route to enquiry pages.
- Local and entity signals missing where geography matters.
- Analytics and conversions misconfigured, so successes are invisible.
What I do
- Audit crawlability, indexation, structured data, and page experience on priority templates.
- Map keywords to pages and fix overlap, gaps, and weak internal links.
- Improve page clarity (headings, snippets, CTAs) so traffic converts when it arrives.
- Sequence fixes by impact and effort, with retests after implementation.
Relevant work
Rough pricing
Most SEO rescues start with an audit, then a short implementation sprint:
- Kickstart: £99 setup + £79/month (24 months) or £89/month (12 months)
- Support Scheme: from £699 + £35/month
- Straight-up Build: from £1,999
If the site needs structural copy or migration work, we scope that explicitly so timelines stay honest.
FAQs
Do you guarantee page-one rankings?
No. I prioritise fixes and content that address measurable issues in Search Console and on the page. You get a plan you can trace to evidence, not promises tied to positions.
How quickly will we see results?
Technical fixes can show within weeks. Content and authority work takes longer. You should see clearer reporting and fewer errors first, then query movement as changes bed in.
Can you work with our existing agency?
Yes, if roles are clear. I can audit, hand over a backlog, or implement alongside your team.