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Crayons & Code

Articles (page 10)

Practical notes on accessibility, front end performance, and building websites that work for people. Expect checklists, clear explanations, and fixes you can apply.

Form design that gets completed (without annoying people)

A practical guide to form design that gets completed: clear labels, helpful errors, minimal fields, and UX that encourages completion without annoying people.
uxformsconversion

7 minute read time / 881 words

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Five things that make small business sites slow

Five common things that slow down small business websites: unoptimised images, too many scripts, heavy themes, slow hosting, and missing caching.
performancequick-wins

5 minute read time / 600 words

Read article: Five things that make small business sites slow

Error pages that help instead of frustrate

A guide to designing useful error pages, especially 404 pages, that help users instead of frustrating them, with accessibility and usability in mind.
uxaccessibilitystrategy

5 minute read time / 581 words

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Email deliverability and form submissions

A guide to why form submissions fail silently, email deliverability basics, how to verify submissions work, and choosing reliable email delivery services.
formsreliabilitystrategy

8 minute read time / 996 words

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Domain names and DNS. The basics

A guide to domain names and DNS for small business and charity websites, covering how to choose domains, DNS basics, and common pitfalls.
strategybasics

6 minute read time / 795 words

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Custom build vs template: what you really get

Custom builds vs templates: what you really get for your money. A practical comparison covering quality, performance, accessibility, ownership, and long-term costs.
buildstrategyquality

9 minute read time / 1099 words

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CSS and JavaScript: keeping code maintainable

How to keep CSS and JavaScript maintainable: organisation, naming, structure, and practices that make code easier to update and fix.
developmentstrategyprocess

5 minute read time / 664 words

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Content planning: from idea to published page

Content planning for small businesses: from idea to published page. How to plan, write, edit, and publish content that works.
contentstrategyprocess

6 minute read time / 757 words

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Content migration without breaking everything

A guide to moving content between platforms, preserving SEO value, managing URL changes, and avoiding common migration pitfalls.
seostrategymigration

8 minute read time / 967 words

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Popular practical reads

Maintenance plans that pay for themselves

What ongoing website maintenance should include, what it protects you from, and how to choose a plan that delivers value.
maintenancestrategyreliability
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Charity website accessibility: what trustees need to know

A guide for charity trustees on website accessibility and accessibility audits: legal requirements, governance responsibilities, what to ask, and how to ensure compliance.
charityaccessibilitygovernance
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Why QA beats hope. A release checklist for small sites

A practical release checklist covering accessibility, performance, tracking, and content checks, designed for small teams.
qaprocessquality
Read article: Why QA beats hope. A release checklist for small sites

Analytics that matter: what to track and why

What analytics actually matter for small businesses: beyond page views, focus on goals, conversions, user journeys, and what drives business results.
strategyanalyticsconversion
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Case studies and testimonials: how to use them effectively

How to use case studies and testimonials effectively on your website: where to put them, what to include, and how to get permission.
strategycontentconversion
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Checklist: before you launch a new website

A practical pre-launch checklist for new websites: content, forms, performance, accessibility, SEO, and testing before going live.
strategyprocessplanning
Read article: Checklist: before you launch a new website

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Availability

Next full project start: June 2026.
Small jobs: 3 to 7 days. Capacity: up to 14 hours per week.